by Loops
Create a campaign
Creates a draft marketing campaign with an empty email message, optionally aimed at a mailing list, segment or filter and scheduled.
Updated Sep 27, 2026
create-campaign.md
Create a campaign
Creates a draft marketing campaign with an empty email message, optionally aimed at a mailing list, segment or filter and scheduled.
Note: The email message starts empty: write its subject, sender, preview text and LMX content through the returned emailMessageId. scheduling sets when the campaign sends once it is published.
Set up
Use the first option your agent supports.
MCP (official, remote)
Add this server to your agent's MCP settings, then sign in when asked.
{ "mcpServers": { "loops": { "url": "https://mcp.loops.so" } } }
Call the MCP tool execute with POST /v1/campaigns.
Server URL: https://mcp.loops.so
Note: Every operation runs through three tools: search finds it, describe shows its inputs, execute runs it.
CLI (official)
Install the command, then confirm it runs.
brew install loops-so/tap/loops
loops --version
Run loops campaigns create.
Set $LOOPS_API_KEY in your environment first (get a key: https://app.loops.so/settings?page=api).
API (official)
- Base URL: https://app.loops.so/api
- Endpoint:
POST /v1/campaigns - Auth: send the header
Authorization: Bearer $LOOPS_API_KEY - Get a key: https://app.loops.so/settings?page=api
- Docs: https://loops.so/docs/api-reference/intro
Before anything else, confirm access with the cheapest read-only call, like a list or a search. Never send or change anything to test access.
Rules
- Ask the user before anything that sends messages, costs money, or changes data, and say how many records it touches. One approval covers a batch the user has seen.
- Never print API keys.