PostHog
Product analytics, session replay, feature flags and experiments on one platform.
Updated Sep 27, 2026
Overview
PostHog is a product platform that combines product and web analytics, session replay, feature flags, experiments, surveys, error tracking and a CDP in one place.
The API URL above is US Cloud; EU Cloud projects use https://eu.posthog.com. The hosted MCP server routes to the right region from the account you sign in with.
The CLI reads its key as POSTHOG_CLI_API_KEY and the API as
POSTHOG_PERSONAL_API_KEY: each is the name that way's docs use.
Workflows
Workflows that use PostHog's tools.
TContributed by thedogwiththedataonitAlert sales when a company keeps viewing your pricing pageCounts pricing-page views by company in PostHog, sizes each company with Apollo, and posts it to Slack with its HubSpot owner.
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H+1- TContributed by thedogwiththedataonitAlert sales when an ideal-fit company browses your site
Resolves anonymous PostHog visitors to companies with People Data Labs, judges fit and buying stage with Jev, and alerts sales in Slack.
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T+2 - TContributed by thedogwiththedataonitEmail a trial offer to active free users
Finds opted-in free users in PostHog who reached your activation event, skips paying Stripe customers, and emails a trial offer with Brew.
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